Case Study
Recurrent Ventures Fixes Technical Issues, Improves Organic Performance
This case study highlights how Recurrent Ventures, a U.S. digital media company operating more than 15 websites, improved search performance through proactive enterprise crawling and data-driven SEO optimization. Managing well-known publications such as Field & Stream, Bob Vila, Popular Science, and The Drive, the company needed greater visibility into how search engines crawled and indexed its content across a large digital portfolio. Using Botify Analytics and Botify Intelligence, the SEO team analyzed log files, crawl behavior, and site segmentation to identify opportunities to improve crawl efficiency and optimize crawl budget. These insights enabled the company to reduce click depth, lower the number of 404 errors, and improve content discoverability. As a result, Recurrent achieved a
