The document explains how a global beverage manufacturer replaced manual, Excel-driven campaign reporting with an automated analytics platform. Pages 1–2 describe slow, fragmented processes that prevented managers from accessing timely insights. The solution, outlined on page 3, automated data extraction, built semantic data models in Azure SQL, and delivered customized Power BI dashboards rolled out across four regions. Page 4 shows results: faster reporting, real-time visibility, reduced operational burden, improved accuracy, stronger cross-regional alignment, and empowered teams able to make data-driven decisions without relying on operations staff.

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