This 2025 brief explains how the “Big Beautiful Bill” (OBBA) creates major operational strain for US health plans by increasing eligibility volatility, redetermination frequency, documentation burden, and member confusion, while legacy systems struggle to keep up. Brillio proposes an intelligent, modular agent suite to automate compliance-heavy workflows and improve member journeys across Medicaid, ACA, and commercial transitions. It includes a Knowledge Agent to unify policy guidance across self-service and contact centers; a Redetermination Agent to monitor renewal timelines, trigger proactive outreach, and guide submissions; and an Eligibility Switch Navigator to detect Medicaid loss, estimate subsidies, recommend best-fit plans, and keep members within SEP windows to reduce coverage ga

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