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How Air Caraïbes Grew Its Revenue Through Smart Consent and Retargeting

How Air Caraïbes Grew Its Revenue Through Smart Consent and Retargeting

How Air Caraïbes Grew Its Revenue Through Smart Consent and Retargeting

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6 Pages

Air Caraïbes, a leading transatlantic airline based in Les Abymes, Guadeloupe and founded in 2000, operates long-haul flights from Paris to the Caribbean while partnering with French bee to serve French Polynesia, Réunion Island, and the United States, carrying over 1.5 million passengers annually. Named the 4th Best Airline in Central America & Caribbean at the 2025 Skytrax Awards and achieving full Green Pilot certification, the airline grew revenue through SaleCycle software's smart consent and retargeting. Its two-cycle email abandonment campaigns with dynamic personalization (flight details, dates) and GDPR-compliant Marketing Permission Service expanded the database via on-site opt-ins, re-engaging hesitant passengers and boosting bookings significantly.

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