Case Study

How Live Oak Bank Used Meltwater to Scale Communications Across a $15B Bank with a two-Person Team

How Live Oak Bank Used Meltwater to Scale Communications Across a $15B Bank with a two-Person…

How Live Oak Bank Used Meltwater to Scale Communications Across a $15B Bank with a two-Person Team

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Live Oak Bank, a leading U.S. digital bank with more than $15 billion in assets, needed a scalable communications solution that could support growing demands despite having only a two-person communications team. Managing media relations, monitoring brand coverage, tracking industry developments, and responding to stakeholder needs became increasingly challenging as the organization expanded. By leveraging Meltwater, Live Oak Bank streamlined its communications operations through centralized media monitoring, analytics, and reporting capabilities. The platform enabled the team to work more efficiently, gain real-time insights into media coverage and public sentiment, and measure the effectiveness of communications efforts. With access to actionable data and automated workflows, the bank str

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