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Case Study

How the IRC Uses Meltwater to Keep Global Attention on Humanitarian Crises

How the IRC Uses Meltwater to Keep Global Attention on Humanitarian Crises

How the IRC Uses Meltwater to Keep Global Attention on Humanitarian Crises

Meltwater
Pages 1 Pages

The International Rescue Committee (IRC) uses Meltwater to support its global communications and public relations efforts, helping keep humanitarian crises visible to policymakers, media organizations, donors, and the public. Operating across 40 countries, the IRC requires a powerful platform that can manage complex communications activities across multiple markets and time zones while maintaining consistent messaging. Meltwater provides advanced media intelligence, AI-powered analytics, insight reporting, and collaborative workflows that enable the organization to monitor coverage, identify emerging trends, measure campaign impact, and uncover opportunities to increase awareness of critical humanitarian issues. By centralizing media monitoring and communications management, the platform h

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