v NICE Satmetrix Amplifies the Voice of the Customer for Miracle-Ear About Miracle-Ear Headquartered in Minneapolis, Minnesota, Miracle-Ear is an industry leader in hearing aid products and solutions. The 70-year old company consists of a network of 1,500+ franchised and corporately-owned retail outlets and is a subsidiary of Amplifon, the worldwide distributor of hearing aids based in Italy. The Challenge Timing was always considered to be everything when Miracle-Ear surveyed their customers as to how satisfied they were with their purchase. The company is keenly aware that immediately upon initial usage of a device, new customers typically experience a sense of euphoria, having shifted from not being able to properly hear anything to being able to properly hear everything. To

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