Old Mutual Limited, a leading African financial services and insurance group with operations across 14 countries, sought to improve customer engagement through email communications. Founded in 1845 in Cape Town, the organization provides a wide range of financial services, including insurance, investments, savings, lending, and banking solutions for individuals, businesses, and institutions. As part of its digital engagement strategy, Old Mutual partnered with Netcore to enhance the effectiveness of its email marketing and customer communication programs. By leveraging Netcore’s advanced email engagement and delivery capabilities, the company significantly improved the relevance and reach of its email campaigns. The initiative resulted in a threefold increase in email engagement, helping O

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