Case Study
TuneIn Accelerates Results with Support from Botify Advantage
This case study highlights how TuneIn accelerated SEO performance by reducing operational bottlenecks and implementing search optimizations at scale. As a global audio streaming company, TuneIn had already seen success from previous SEO initiatives but recognized an opportunity to achieve even greater impact. The company faced a growing backlog of optimization tasks and needed additional expertise to prioritize and execute high-value improvements more efficiently. By focusing on scalable SEO operations and data-driven decision-making, TuneIn streamlined processes and significantly reduced its SEO backlog by 61% in less than four months. These efforts led to substantial gains in search visibility, including a 283% year-over-year increase in clicks for Spring sporting events and a 336% incre
