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Walmart-owned Myntra drives 94% inboxing and 60% better open rates with Netcore AI-powered email delivery

Walmart-owned Myntra drives 94% inboxing and 60% better open rates with Netcore AI-powered email delivery

Walmart-owned Myntra drives 94% inboxing and 60% better open rates with Netcore AI-powered email delivery

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7 Pages

Myntra, India’s largest online fashion and lifestyle retailer, serves more than 440 million customers with a wide selection of apparel, footwear, accessories, and beauty products from over 500 Indian and international brands. Operating in a highly competitive digital marketplace, the company relied heavily on email as a key channel for customer acquisition, engagement, monetization, and retention. To improve the effectiveness of its email communications, Myntra partnered with Netcore and implemented its AI-powered email delivery solution. Using advanced inbox optimization and intelligent email delivery capabilities, Netcore helped ensure that marketing messages consistently reached customers’ primary inboxes. The initiative resulted in a 94% inboxing rate and a 60% improvement in email ope

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