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Case Study

How Corsair Increased Online Bookings With A Smart Abandonment Strategy

How Corsair Increased Online Bookings With A Smart Abandonment Strategy

How Corsair Increased Online Bookings With A Smart Abandonment Strategy

SaleCycle
Pages 6 Pages

Founded in 1981, Corsair is France's second-largest long-haul airline serving the Caribbean (Guadeloupe, Martinique, Saint Barthélemy), Indian Ocean (Réunion, Mauritius, Mayotte, Madagascar), and West Africa (Abidjan, Cotonou, Bamako) from Paris Orly, plus direct connections from Lyon, Marseille, Nantes, and Bordeaux. Undergoing business model transformation with one of the world's most modern fleets, Corsair deployed SaleCycle's smart abandonment strategy. The software delivered personalized on-site messaging and multi-touch email campaigns that captured abandoning passengers, boosted online bookings through human-touch urgency and incentives, and converted hesitation into substantial revenue growth.

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