Case Study
Swiggy achieves a 7% click-through-rate on a million users with Netcore
Swiggy, India’s largest food delivery platform, serves millions of customers through a network of over 55,000 restaurant partners across 70 cities. As email remained a critical channel for customer communication, the company needed to maintain high engagement levels while managing a rapidly growing subscriber base. To improve email marketing performance, Swiggy partnered with Netcore and leveraged its advanced email delivery and engagement capabilities. The solution significantly enhanced inbox placement, achieving a 95% overall inbox deliverability rate, ensuring more emails reached customers instead of spam folders. As a result, Swiggy recorded a threefold increase in unique open rates and unique click rates, along with a 7% click-through rate across an audience of more than one million
